We learned that 29% of organizations claim to have adopted a systematic and strategic approach to planning, executing and measuring SEO efforts and programs. But how does this translate to a tactical level? Do these organizations use SEO tactics to a greater degree than organizations without a process in place for SEO? In a word, yes.
In this week’s chart, we illustrate these gaps, featuring survey results from more than 1,500 search marketers.
Infographic: How to Create a Model of Your Customer’s Mind
You need a repeatable methodology focused on building your organization’s customer wisdom throughout your campaigns and websites. This infographic can get you started.Get the Infographic >
Infographic: 21 Psychological Elements that Power Effective Web Design
To build an effective page from scratch, you need to begin with the psychology of your customer. This infographic can get you started.Get the Infographic >
7 Steps to Discovering Your Essential Value Proposition with Simple A/B Tests
Drive better results when you discover what it is about your business that customers love.Get the Guide >
Increase Mobile Conversion Rates
These five free micro classes (each under 12 minutes) apply 25 years of research to help you maximize the impact of your messages in a mobile environment.Get the Course >
Test Discovery Tool
Show business leaders all the results of your testing efforts with this free tool.Get the Tool >
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