Practical Case Studies, Research and Training for Marketers

MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.

  • We offer agency services to help you achieve more effective customer-first marketing
  • All our research is published for the benefit of the MarketingSherpa community
  • Our goal is to give marketers the instructions, statistics and inspiration to improve their results


free data tool

View More Content ›

More from MarketingSherpa Reporters

View More Content ›

Marketing Storytelling Examples: How 3 brands told their stories (with results)

Marketing Storytelling Examples: How 3 brands told their stories (with results)

October 6, 2021 — Storytelling is a much more effective way to get someone to accept an idea than forcing your viewpoint on them. Here are three quick case studies of marketing storytelling from a software company, fitness app, and nonprofit.

Read On › 

Sales Funnel: 3 case studies with tips on how to say “no” to customers and improve marketing results

Sales Funnel: 3 case studies with tips on how to say “no” to customers and improve marketing results

October 4, 2021 — So, to help stiffen your spine and (figuratively) utter that difficult two-letter word to potential customers, read on for examples from a general contractor, a Sequoia-backed startup, and an online travel agency.

Read On › 

How Marketers Overcame 3 of Today’s Top Marketing Challenges: Skeptical customers, not enough budget, and misunderstood customer expectations

How Marketers Overcame 3 of Today’s Top Marketing Challenges: Skeptical customers, not enough budget, and misunderstood customer expectations

September 28, 2021 — Marketing (and life) is not a game with a set number of levels you complete until you win. Those challenges, they just keep rolling in like the ocean waves. So, to give you inspiration and ideas to keep hacking away at your challenges, we bring you stories of your peers’ success.

Read On › 

 


Improve Your Marketing

Join our thousands of weekly case study readers.

Enter your email below to receive MarketingSherpa news, updates, and promotions:

Note: Already a subscriber? Want to add a subscription?
Click Here to Manage Subscriptions