Practical Case Studies, Research and Training for Marketers

MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.

  • We offer agency services to help you achieve more effective customer-first marketing
  • All our research is published for the benefit of the MarketingSherpa community
  • Our goal is to give marketers the instructions, statistics and inspiration to improve their results


Create and optimize high-converting webpages

View More Content ›

More from MarketingSherpa Reporters

View More Content ›

Customer-First Marketing Guide: 4 steps (with case studies) to build a customer-first marketing strategy

Customer-First Marketing Guide: 4 steps (with case studies) to build a customer-first marketing strategy

January 12, 2022 — For those difficult-to-make decisions, you need a North Star. Customer-first marketing can be that North Star. Read on for examples from a multinational food company, podcast platform, electronics wholesaler, and mattress ecommerce site.

Read On › 

14 Strategies for Hiring and Retaining Marketing Professionals

14 Strategies for Hiring and Retaining Marketing Professionals

January 10, 2022 — The demand (for jobs) simply isn’t as great as the supply (of job openings). Time to roll up our sleeves and get marketing. To spark your ideas, this article brings you examples from advertising agencies and marketing departments.

Read On › 

5 Best Marketing Questions to Determine Your Customer’s Needs

5 Best Marketing Questions to Determine Your Customer’s Needs

January 5, 2022 — To keep your marketing laser-focused on your company’s customers, we bring you examples from an online fax service, software company, and an online digital tool.

Read On › 

 


Improve Your Marketing

Join our thousands of weekly case study readers.

Enter your email below to receive MarketingSherpa news, updates, and promotions:

Note: Already a subscriber? Want to add a subscription?
Click Here to Manage Subscriptions