MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.
March 28, 2019
March 21, 2019 — You’re adept at marketing your products. But how good are you at marketing yourself? Read on for tips from 12 HR professionals and marketing peers.
March 12, 2019 — Harvard Business School professor spent eight years researching ways that startups disrupt industries — and smart ways for incumbents to react.
Value Proposition: The right strategy beats a bigger budget
March 7, 2019 — A small nonprofit created a model with a value prop that coupled corporate employee engagement with community involvement resulting in 6 million+ meals for families in need.
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