Email marketing strategies have matured and are no longer strictly about increasing the number of subscribers. Today, the priority lies in building a quality list of names.
We asked more than 1,100 marketers to indicate the level of effectiveness of each list growth tactic used by their organization. See the results in this week’s chart.
Get the latest case studies and data on email, lead gen, and social media along with MarketingSherpa updates and promotions.
In your organization, which channel has the most impact to maintain/increase customer retention?— MarketingSherpa (@MarketingSherpa) January 8, 2018
Download a free 54-page report to learn about our latest discoveries based on research with 2,400 consumers.
Winning the Negative Moment of Truth
Customer-First Marketing: How The Global Leadership Summit grew attendance by 16% to 400,000