Top Three Search Engine Optimization Resources

As the Web grows ever more complicated for users, search
engine optimization grows in importance for B-to-B marketers.
Some business marketers (including the one in our Case Study
below) have even abandoned other techniques to focus 100% on
optimization. If optimization is a critical topic for you, we
suggest the following three useful resources online to learn
more about it:

1) Search Engine Watch - This Web site is universally
acknowledged to be one of the best resources for highly
detailed search engine optimization information. You'll find
some very basic information for free at the site, but to get
the good stuff you must subscribe ($49 six months/$79 year.)
Subscribers get online access to archives, plus a monthly
text-newsletter that's so long the publisher has to split it
into two separate email shots just to fit it in some email
boxes! If you just have an idle interest, this will be
overwhelming. If you're serious, this is a must-have.

2) i-Search Discussion Group - More than 16,000 Internet
marketers already subscribe to this free email discussion
group that's focused 100% on search engine optimization.
However you don't have to worry about your mailbox getting
jammed with messages from them because moderator Detlev
Johnson carefully filters out just the best and forwards them
to you in a twice-weekly summary. To see if your questions
have already been answered by experts in this group (and they
probably have) you can search the archives at the link below. Then follow directions to join if it seems to suit
your needs.

3) Web Position Newsletter: This free, monthly email
newsletter is put out by the folks at Web Position Gold, the
popular do-it-yourself optimization software. Each issue has
useful information written in clear, non-technical language
for the newbie; and, only includes a few ad plugs for the
parent company. If you want to keep in touch with
optimization issues, but not completely immerse yourself, then
this may be the right option for you. Use the link below
to subscribe.