SUMMARY: As social media continues to play a role in marketing initiatives, the need to show the ROI of this channelís use is becoming increasingly important. So how can you systematically convert search traffic and social media users into paying customers?
In this webinar replay, MarketingSherpa thought leaders explain how to monetize your social media stream in four steps. Also, learn how a few hand-selected organizations overcame the challenge of turning their social media audiences into paying customers.
Get the latest research on email, lead gen, and social media along with MarketingSherpa updates and promotions.
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