The website is the heart of all online marketing activities, from PPC ads through SEO efforts to mobile marketing. All of these digital marketing efforts drive traffic back to the website.
This week’s B2B newsletter features a complimentary download of an excerpt from the latest MECLABS’ publication, the 2012 Website Optimization Benchmark Report. Download your free excerpt for charts outlining three key findings from this research.
Test Discovery Tool
Show business leaders all the results of your testing efforts with this free tool.Get the Tool >
Research-based Lead Generation Swipe File
22 valid marketing experiments to give you ideas for your next A/B testDownload the File >
Case Study: See the before and after of an entrepreneur’s successful website redesign
Learn the reason behind the changes and discover the transformative impact from using a rigorous process to get there.Get the Details >
Free A/B Test Planning Scenario Tool
This simple tool helps you visualize factors that affect the ROI implications of test sequencing.Get the Tool >
Case Study: How Aetna’s HealthSpire startup generated 638% more leads for its call center
Learn landing page and call center optimization tips from this successful startup within Aetna.Watch the Video >
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