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Feb 08, 2008

Sherpa Kit: Email Audit Resources

SUMMARY: No summary available.
Sherpa Case Studies on deliverability and testing:
Case Study: Improving Your Deliverability

Case Study: Testing Your Email Practices

Case Study: Subject Line Tests Help eDiets Pass Filters

Sherpa how-to articles on deliverability:
Top 13 Takeaways from the Authentication & Online Trust Alliance summit:

Three Steps Tested by a Real-Life Marketer:

Learning tools:
Email deliverability blogs:

Definition of a spam trap:,,sid

Definition of Sender ID:

AOL Postmaster site:

Reputation management sources:
How to Turn Your Web Analytics System Into Action-Items to Help the Bottom Line:

Ciphertrust’s Trusted Source service:

Return Path’s Sender Score:

Sender Score reputation network:

United Online’s reputation management page:

Windows Live/Hotmail postmaster site:

Windows Live Postmaster SNDS page:

Your Annual Email Audit in a Box:

Email Marketing Evaluation (spreadsheets):

Article: How Reputation Impacts Deliverability:

Tracking Competitors’ Clickthrough Rates:

Click here to return to How to Conduct an Email Audit:

See Also:

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