JOB OPENINGS AT MARKETINGSHERPABusiness Unit Manager – Professional Certification Program
Graphic Designer
Web Developer
Executive Assistant
Marketing Copywriter
Reporter
Event Coordinator
JOB OPENINGS AT MARKETINGSHERPABusiness Unit Manager – Professional Certification ProgramDescription: Establishes entrepreneurial business unit to achieve rapid and successful growth of our Professional Certification training programs for marketers. Is accountable for ensuring best-of-breed content provision, establishing and overseeing marketing strategy, and setting and attaining profitable business growth by performing the following duties.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
• Serve as the spokesperson and primary advocate and champion for the Professional Certification Program
• Performs or commissions market research to ensure that the business unit thoroughly understands the applicable training industry market characteristics and business imperatives
• Defines, grows and seeks marketing channels. Work with Corporate Marketing staff to establish an effective marketing program
• Champions customer and partner satisfaction
• Prepares or approves partnership development strategies and engagement plans that lead to achievement of partnership engagement objectives.
• Set and monitor appropriate performance metrics for the business
• Tracks and analyzes what does and does not work and translates what is learned into repeatable “Best Practices” For both external relationships and internal processes
• Negotiates and oversees prices and terms of sales/service agreements applicable to the business unit, and maintains appropriate records.
• Manages Business Unit resources and expenditures such that the BU maintains a positive contribution margin based upon budget.
• Trains and educates partners, both on-site and through communication channels, to establish and sustain a culture of testing.
SUPERVISORY RESPONSIBILITIES
Manages product, sales/partnership, and administrative staff
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Interact professionally, personably, and productively with others in the company as well as with customers and suppliers.
• Experience with, and practical knowledge of the entrepreneurial process.
• Experience with, and practical knowledge of channel pricing strategy, corporate partnering strategy, marketing communications, online marketing and/or strategies
• Working knowledge and appreciate of brand strategy.
• Expert user knowledge of the Microsoft Office products MS Word, MS PowerPoint and MS Excel.
EDUCATION and/or EXPERIENCE an MBA or BA in Business or Marketing or five+ years in demonstrated successful P&L experience in a line management position. Demonstrated knowledge of channel marketing and corporate partnerships. A working knowledge of online marketing and sales. Proven successful experience in working in conjunction with other business units and organizing and motivating staff to produce effectively.
LANGUAGE SKILLS
Must have a professional knowledge of the English language, be able to manage and communicate professionally, clearly and concisely with a diverse workforce.
MATHEMATICAL SKILLS
Must be able to perform basic to intermediate algebraic functions.
REASONING ABILITY
Must be able to understand and manage (multi-task) the processes of critical thinking, complex problem solving, operation monitoring and control, while evaluating others’ ability to comply with their demands, and provide reasonable solutions.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
Back to TopGraphic DesignerDescription: Designs and produces art and copy layouts for material to be presented by visual communications media such as books, magazines, newspapers, television, electronic media, and packaging by performing the following duties.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
• Consults with client or supervisor to evaluate individual project needs.
• Studies illustrations, photographs, and text to plan presentation of material, product, or service.
• Prepares illustrations or rough sketches of material according to instructions of client or supervisor.
• Conceptualizes the graphical interface of a company's Web site or Web development product.
• Meets with design and technical staff on projects, technical specifications, and deadlines.
• Determines size and arrangement of illustrative material and copy, selects style and size of type, and creates sample layouts.
• Integrates video, animation, still images, text and audio into the graphical design of Web pages.
• Utilizes various graphical software tools and technologies to transform graphical concepts into specific Web pages.
• Critiques other designs and solicits feedback on Web pages produced.
• Presents samples to supervisor or client for selection and approval.
• Makes changes to Web site/pages based on feedback from management and users.
• Stays abreast of any industry-wide changes in design philosophy and any new tools and technologies being used for Web design.
• Works with quality assurance staff to correct performance problems.
• Works with Web Master or Web developers on Web design and delivery of graphical content to end users.
• Creates finished layout, or prepares instructions for workers who assemble and prepare final layouts.
• Reviews final layout and suggests improvements as needed, and presents final layout to supervisor or client for approval.
• Prepares final layout for printer on paper, film, or disk. Checks proofs.
• Reviews quality of final product before release to client.
• Maintains image resource files.
SUPERVISORY RESPONSIBILITIES None
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Proficiency in Adobe Photoshop (minimum version 7)
• 2+ years of continuous significant Photoshop use and/or working in a position providing related services to clients.
• Have complete understanding of all of Photoshop’s tools, palettes, filters, masking techniques, image web-optimization, and layer functions.
• Portfolio/samples of work, online or printed, required when submitting resume.
• Proficiency using Macromedia Dreamweaver (minimum version MX 2004)
• 2+ Years of continuous significant use of DW and/or working in a position providing related services to clients.
• Have full understanding and knowledge of HTML& DHTML
• Have a complete understanding of CSS.
• Understand Java and JavaScript, and know how and when to implement them.
EDUCATION and/or EXPERIENCE A Bachelor's degree in Graphic Design or a similar degree is preferred. An associate’s degree with three to five years experience in Graphic design or publication related experience is needed.
LANGUAGE SKILLS
Must have a strong knowledge of technical terms in the electronic publishing industry and be able to communicate professionally, clearly and concisely with a diverse workplace and readership base.
MATHEMATICAL SKILLS
Must be able to perform basic and algebraic functions by hand and have a grasp of how those functions are performed on a computer.
REASONING ABILITY
Must be able to understand management and partner requirements, evaluate ability to comply with their demands, and provide reasonable solutions.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
Back to TopWeb DeveloperDescription: Builds software applications to provide the technical architecture of Web sites or Web-based software products by performing the following duties.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
Serves as focal point for feedback from design and technical staff on Web site development needs.
Builds user interface applications and back-end databases using various programming and scripting languages.
Authors complex Web pages.
Assists in project planning and Web site design.
Creates prototypes and functional specifications for software projects.
Creates technical methodologies for engineering solutions to Web-based development problems.
Meets with engineering personnel on specifics of projects, new technologies, and deadlines.
Determines new Web technologies to utilize, such as browsers, languages, and plug-ins, based on company's needs.
Conceptualizes long-term needs of Web development, and plans and manages related projects.
Makes suggestions on creating Web-based technical standards for specific Web sites and the company as a whole.
SUPERVISORY RESPONSIBILITIES
None
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Understands technical and functional design requirements.
• Expert proficiency in DreamWeaver, HTML, and current Web development standards and tools (e.g. CSS, XML).
• Expert understanding of, and ability to exploit electronic encryption technologies for Internet and electronic commerce.
• Assists in physical and logical database design.
• Creates prototypes for client engagements.
• Designs, codes, and tests technical solutions.
• Identifies system deficiencies and recommends solutions.
• Understands relational database concepts with working proficiency in physical and logical database design (at least one relational database)
• Manage domain and DNS services
• Develop and modify ASP / ASP.NET Applications
• Develop Macromedia Flash sites, animations, and applications
• Web video compression and delivery
• Image editing
• Ability to Work effectively with research staff, business unit managers and outside experts or agencies in developing Journal content and advertising copy.
• Expert user knowledge of the Microsoft Office products MS Word, MS PowerPoint and MS Excel.
• Interact professionally and productively with others in the company and with customers and suppliers.
• Experience with, and practical knowledge of industry email marketing systems and software.
EDUCATION and/or EXPERIENCE A Bachelor's degree in Information Systems or a similar degree is preferred. An associate’s degree with three to five years experience in business to business, Internet or trade and marketing association experience would be helpful.
LANGUAGE SKILLS
Must have a strong knowledge of technical terms in the electronic publishing industry and be able to communicate professionally, clearly and concisely with a diverse workplace and readership base.
MATHEMATICAL SKILLS
Must be able to perform basic and algebraic functions by hand and have a grasp of how those functions are performed on a computer.
REASONING ABILITY
Must be able to understand management and partner requirements, evaluate ability to comply with their demands, and provide reasonable solutions.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
Back to TopExecutive AssistantManages official corporation information, records and executes administrative policies determined by or in conjunction with other officials by performing the following duties.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
• Manages director’s calendar and independently schedules appointments.
• Screens incoming calls and correspondence and responds independently when possible.
• Prepares memorandums outlining and explaining administrative procedures and policies to supervisory workers, and monitors compliance.
• Arranges programs, events, or conferences by arranging for facilities and caterer, issuing information or invitations, coordinating speakers, and controlling event budget.
• Directs preparation of records such as agenda, notices, minutes, and resolutions for corporate meetings.
• Monitors and directs recording of company stock issues and transfers.
• Acts as custodian of corporate documents and records.
• Directs preparation and filing of corporate legal documents with government agencies to conform with statutes.
• Takes and transcribes dictation, and composes and prepares confidential correspondence, reports, and other complex documents.
• Creates and maintains database and spreadsheet files.
• Arranges complex and detailed travel plans and itineraries, compiles documents for travel-related meetings, and accompanies supervisor when requested.
SUPERVISORY RESPONSIBILITIES None
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Ability to Work effectively with research staff, business unit managers and outside experts or agencies.
• Expert user knowledge of the Microsoft Office products MS Word, MS PowerPoint and MS Excel.
• Interact professionally and productively with others in the company, with customers and suppliers over the phone, via email or in person.
EDUCATION and/or EXPERIENCE An individual must possess an Associate’s degree; a Bachelor’s degree is preferred. Prior clerical experience in a professional office setting is a must. Individual must possess strong writing skills and be detail-oriented. The ideal individual will adapt well to changing situations, and be a highly organized self-starter
LANGUAGE SKILLS
Must have a professional writer’s knowledge of the English language, and be able to communicate professionally, clearly and concisely within a diverse workplace.
MATHEMATICAL SKILLS
Must be able to perform basic and algebraic functions by hand and have a grasp simple accounting tasks using Microsoft Excel
REASONING ABILITY
Must be able to understand and conform to management requirements, and solve immediate problems using reasonable solutions with little or no direct supervision.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
Back to TopMarketing CopywriterWrites marketing copy from conception to completion for print and online media to promote sale of goods and services by performing the following duties.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
• Consults with client or account services to obtain information on product or service and discuss style and length of marketing copy.
• Obtains additional background and current development information through research and interview.
• Reviews advertising trends, consumer surveys, and other data regarding marketing of specific and related goods and services to formulate presentation approach.
• Works with creative director or art director to review creative strategies, develop concepts and provide creative lead on proposed projects.
• Writes and prints preliminary copy draft in established format to meet specified deadlines.
• Reviews copy with creative director and account executive to ensure adherence to strategic focus and tone.
• Presents copy to account services or client for approval, negotiates changes, and corrects and revises copy until approved.
• Writes articles, collateral, direct mail materials, speeches, online copy, and other related informative and promotional materials that meet program objectives.
SUPERVISORY RESPONSIBILITIES None
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Write and evaluate professional quality technical and journalistic content on a tight deadline.
• Ability to Work effectively with research staff, business unit managers and outside experts or agencies in developing Journal content and advertising copy.
• Expert user knowledge of the Microsoft Office products MS Word, MS PowerPoint and MS Excel.
• Experience with, and practical knowledge of marketing - especially Internet marketing - including Web sites, electronic mail marketing, radio and television and direct mail.
• Interact professionally and productively with others in the company and with customers and suppliers.
• Experience with, and practical knowledge of industry email marketing systems and software.
EDUCATION and/or EXPERIENCE An individual must possess a Batchelor's degree in English or Communications with a Master's degree preferred. Five years experience in business to business, Internet or trade and marketing association writing.
LANGUAGE SKILLS
Must have a professional writer’s knowledge of the English language, strong knowledge of technical terms in the electronic publishing industry and be able to communicate professionally, clearly and concisely with a diverse workplace and readership base.
MATHEMATICAL SKILLS
Must be able to perform basic and algebraic functions by hand and have a grasp of how those functions are performed on a computer.
REASONING ABILITY
Must be able to understand management and readership requirements, evaluate ability to comply with their demands, and provide reasonable solutions.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
Back to TopJunior ReporterAward-winning research and publishing firm on topic of marketing and advertising seeks a Reporter to take over two beats, writing exclusive case studies and interview-based know-how articles.
Requirements: 2-3 years journalism experience. You’re also comfortable at covering business math/metrics, technology researching cutting-edge tactics/topics and great at surfing and writing for the Web. Your phone interview skills should be exceptional, you never miss deadlines and you are a fast, non-wordy writer. This is an extremely busy, highly-competitive beat with a razor-tight focus. We are reader-supported and carry no ads. This means editorial quality is our top priority -- no rewritten PR, no fluff, no columnists. The beats you'd be covering might include ecommerce marketing, email marketing and search marketing. You'd be responsible for writing three-four strong, exclusive, ~ 1,200 word articles per week, often based on single-source interviews.
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Write and evaluate professional quality technical and journalistic content on a tight deadline.
• Ability to work effectively with research staff, business unit managers and outside experts or agencies in developing Journal content and advertising copy.
• Expert user knowledge of the Microsoft Office products MS Word, MS PowerPoint and MS Excel.
• Experience with, and practical knowledge of marketing - especially Internet marketing - including Web sites, electronic mail marketing, radio and television and direct mail.
• Interact professionally and productively with others in the company and with customers and suppliers.
• Experience with, and practical knowledge of industry email marketing systems and software.
EDUCATION and/or EXPERIENCE An individual must possess a Batchelor's degree in English or Communications with a Master's degree preferred. Two-three years experience. Business-to-business, Internet or trade and marketing association writing a plus.
LANGUAGE SKILLS
Must have a professional writer’s knowledge of the English language, strong knowledge of technical terms in the electronic publishing industry and be able to communicate professionally, clearly and concisely with a diverse workplace and readership base.
MATHEMATICAL SKILLS
Must be able to perform basic and algebraic functions by hand and have a grasp of how those functions are performed on a computer.
REASONING ABILITY
Must be able to understand management and readership requirements, evaluate ability to comply with their demands, and provide reasonable solutions.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
Back to TopEvent CoordinatorCoordinates and manage tradeshows, seminars, and assists with annual user conferences and symposiums by performing the following duties.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
• Managing and overseeing tradeshow logistics, on-site tradeshow marketing activities and tradeshow lead follow up and reporting.
• Assist sales department in meeting business objectives for lead generation from conferences, events, seminars and tradeshows by compiling lists of prospective attendees for use as sales leads, based on information from newspapers, business directories, industry ads, trade shows, Internet Web sites and publishing industry sources.
• Develops and maintains relationships with contacts.
• Attends trade shows.
SUPERVISORY RESPONSIBILITIES None
QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Proven ability to manage projects independently, drive projects to completion and produce events under budget. Ideal candidate will possess a minimum of 3-5 years dedicated meeting planning experience including budget creation, estimating attendance, negotiating contracts and internal/external events.
• Expert user knowledge of the Microsoft Office products MS Word, MS PowerPoint and MS Excel.
• Interact professionally and productively with others in the company, with customers and suppliers over the phone, via email or in person.
• Be willing to travel on a relatively frequent basis.
EDUCATION and/or EXPERIENCE An individual must possess an Associate’s degree; a Bachelor’s degree is preferred. Individual must possess strong writing skills and be detail-oriented. The ideal individual will adapt well to changing situations, and be a highly organized self-starter
LANGUAGE SKILLS
Must have a professional writer’s knowledge of the English language, and be able to communicate professionally, clearly and concisely within a diverse workplace.
MATHEMATICAL SKILLS
Must be able to perform basic and algebraic functions by hand and have a grasp simple accounting tasks using Microsoft Excel
REASONING ABILITY
Must be able to understand and conform to management requirements, and solve immediate problems using reasonable solutions with little or no direct supervision.
Location: Warren, RI
Contact: Charles W. Coker: chuck.c(at)meclabs(dot)com
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