|SUMMARY: The channel and complexity of the sale will determine the effectiveness of email marketing objectives. We asked more than 1,100 marketers to identify the effectiveness of email in achieving marketing and sales pipeline objectives, starting with "building brand awareness" through "improving customer retention."|
Get the latest research on email, lead gen, and social media along with MarketingSherpa updates and promotions.
The Hidden Side of Email Marketing: The once-and-done option, A/B testing and a supersmart kind of dumb
Read More »
Share your marketing successes at MarketingSherpa Summit 2016
Call for speakers is open from now until June 15 Read More »