SUMMARY: Email marketing strategies have matured and are no longer strictly about increasing the number of subscribers. Today, the priority lies in building a quality list of names.
We asked more than 1,100 marketers to indicate the level of effectiveness of each list growth tactic used by their organization. See the results in this week’s chart.
Get the latest research on email, lead gen, and social media along with MarketingSherpa updates and promotions.
Customer Testimonials: 3 ways to leverage your customers to help tell your product’s story
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