A big thank you to everyone in the Sherpa community who responded to our annual call for real-life search marketing data this summer. 3,186 of you answered.
Download this special 23-page PDF report for four practical data charts, featuring new stats on:
- How much will marketers' SEM budgets increase in 2008?
- What tactic gets the highest ROI: SEO, PPC or email?
- The biggest challenges in hiring SEM staff
The PDF also includes a new eyetracking heatmap looking at how URL addresses affect ad viewing. Plus, a new way to evaluate click fraud:
Get Better Business Results With a Skillfully Applied Customer-first Marketing Strategy
The customer-first approach of MarketingSherpa’s agency services can help you build the most effective strategy to serve customers and improve results, and then implement it across every customer touchpoint.Get More Info >
Project and Ideas Pitch Template
A free template to help you win approval for your proposed projects and campaignsGet the Template >
Six Quick CTA checklists
These CTA checklists are specifically designed for your team — something practical to hold up against your CTAs to help the time-pressed marketer quickly consider the customer psychology of your “asks” and how you can improve them.Get the Checklists >
Infographic: How to Create a Model of Your Customer’s Mind
You need a repeatable methodology focused on building your organization’s customer wisdom throughout your campaigns and websites. This infographic can get you started.Get the Infographic >
Infographic: 21 Psychological Elements that Power Effective Web Design
To build an effective page from scratch, you need to begin with the psychology of your customer. This infographic can get you started.Get the Infographic >
7 Steps to Discovering Your Essential Value Proposition with Simple A/B Tests
Drive better results when you discover what it is about your business that customers love.Get the Guide >
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