Daniel Burstein, MECLABS; Eddie Smith, Topsy Labs; Nichole Kelly, SME Digital; Chris Baggott, Compendium
Watch this panel of social media professionals exchange ideas and tips on how you can not only survive, but thrive in your social media campaigns with smart multichannel integration and using the right content in this B2B Summit 2012 video replay.
"Just take off your marketing hat a little bit and try to be human," advised Nichole Kelly, President, SME Digital, on social media authenticity, a noticeable struggle for brand marketers, according to the panel.
Watch our experts discuss five common social media mistakes, ultimately deemed "career killers," including:
The views and opinions expressed in the articles of this website are strictly those of the author and do not necessarily reflect in any way the views of MarketingSherpa, its affiliates, or its employees.