SUMMARY: Many marketers are trying to get their email lists to perform better, while also working with fewer resources and more hurdles. And, for some, list growth and maintenance don't seem to give a good ROI for all the time spent in the trenches.
In this 60-minute webinar replay, marketing experts W. Jeffrey Rice and Meghan Lockwood cover key strategies for greatly increasing the value of your email subscriber list. They even share with you a case study on how one company cut its list by 95% and effectively doubled its sales.
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