Join thousands of weekly readers and receive practical marketing advice for FREE.
MarketingSherpa's Case Studies, New Research Data, How-tos, Interviews and Articles

Enter your email below to join thousands of marketers and get FREE weekly newsletters with practical Case Studies, research and training, as well as MarketingSherpa updates and promotions.


Please refer to our Privacy Policy and About Us page for contact details.

No thanks, take me to MarketingSherpa

First Name:
Last Name:
Jan 25, 2011
Event Presentation

Email Marketing Awards 2011 Winners Gallery: Top campaigns and best results

SUMMARY: The results are in. Get your copy of our Email Awards 2011 Special Report and cherry pick from the boatload of tactics you'll find.

This complimentary PDF includes campaign descriptions, sample emails, loads of results metrics and on-point analysis from this year's judges. Check out this year's winners and see how the industry keeps pushing forward.
by Adam T. Sutton, Senior Reporter

Download your copy of the MarketingSherpa Email Awards 2011 Special Report by using the link below. Inside you'll find analysis, metrics and samples from this year's 17 winners. Highlighted campaigns include:

o Susan G. Komen for the Cure's segmentation strategy that pulled in 10.46% more donations per person

o Kodak's combination of triggered emails, direct mail and personalized websites that achieved a 23% lead rate for its B2B business

o Olympus' innovative sideways-scrolling promotional email that had a 41.2% click-to-open rate

Download your complimentary PDF.

Useful links related to this article

Sign up for the MarketingSherpa Email Marketing newsletter

Members Library: Email Marketing Awards Gallery 2010: Winning campaign details and creative samples

See Also:

Post a Comment

Note: Comments are lightly moderated. We post all comments without editing as long as they
(a) relate to the topic at hand,
(b) do not contain offensive content, and
(c) are not overt sales pitches for your company's own products/services.

To help us prevent spam, please type the numbers
(including dashes) you see in the image below.*

Invalid entry - please re-enter

*Please Note: Your comment will not appear immediately --
article comments are approved by a moderator.

Improve Your Marketing

Join our thousands of weekly Case Study readers.

Enter your email below to receive MarketingSherpa news, updates, and promotions:

Note: Already a subscriber? Want to add a subscription?
Click Here to Manage Subscriptions

Best of the Week:
Marketing case studies and research

Chart Of The Week

B2B Marketing

Consumer Marketing

Email marketing

Inbound Marketing

SherpaStore Alerts


We value your privacy and will not rent or sell your email address. Visit our About Us page for contact details.