In this webinar replay, The Search for Social Media Synergy, see presenters Sergio Balegno of MarketingSherpa and Melinda E. Van Patter of Marketwire, as they discuss how the integration of search and social helps organizations generate more relevant content.
In turn, this integration helps to increase the number of inbound links; which creates more relevant search engine listings and higher organic rankings; which drives more traffic to your social sites and landing page conversion points. The result for B2B marketers: an increase in lead generation and social marketing ROI.
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