|SUMMARY: The channel and complexity of the sale will determine the effectiveness of email marketing objectives. We asked more than 1,100 marketers to identify the effectiveness of email in achieving marketing and sales pipeline objectives, starting with "building brand awareness" through "improving customer retention."|
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Three Takeaways on Customer-centric Marketing from Email Summit 2015 Media Center
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Email Summit 2015:
Aria Resort & Casino Las Vegas
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