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Join Our Research Team at DMA 2014
Aug 07, 2002
Blog Post

Welcome to the land of Irony

SUMMARY: No summary available.
Welcome to the land of Irony. In order to read an article on the PC World Web site featuring this sentence in the very first paragraph, "Online advertising is more cunning, aggressive, and infuriating than ever. More than 25 percent of top Web destinations now use some kind of in-your-face marketing tactics", I had to battle my way past an annoying pop-up ad that one of PC World's own advertisers placed there.


A few minutes later, and now a second PC World advertiser pop-up hits me. The fun just never ends.
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