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MarketingSherpa Email Summit 2015 - SAVE $700 - VIP PRICING ENDS THURSDAY
Dec 03, 2001
Blog Post

How Excite @Home Bankruptcy May Harm Ezine Publishers

SUMMARY: No summary available.
Warning email newsletter publishers! With the bankruptcy of Excite, related email addresses (including @home addresses) are being changed to new emails. The users' new email address will depend on whatever cable system is taking their account (Comcast, Cox, AT&T and others are taking over depending on region.) The changeover is staggered. I have some subscribers who say their @home addresses no longer work, while others are unaware of the change.

Unfortunately you can't just guess what your @home subscribers' new emails will be because the address is changing in some cases more radically than just appending a new @ ending. (That's because the cable cos may have conflicting customers who've already claimed some email addresses.)

So, this week you probably should send a message to the @home names on your file ... or at least pop a message at the top of your issues, that folks need to remember to change their email addresses in your system!!!!

In the meantime, Ben Isaacson who heads AIM , is calling related members such as Cox, AT&T Broadband, Veripost and ReturnPath.net to learn how they will be assisting list owners and the public with the change. He'll get back to me with more news later and I'll post it here.
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