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Customer-First Marketing: How to shift to a customer-first strategy (3 case studies)
December 5, 2022
November 30, 2022
Marketing Promotion Strategies: These 3 message levers moved people to click, link, and refer
November 21, 2022
November 16, 2022 — Listen to this podcast episode to hear Radhika Duggal, Chief Marketing Officer, Super, discuss skills acquired at startups and large companies, home life infrastructure, and a failed (so far) PR campaign.
Customer’s Journey: A look at how three companies took a customer-first marketing approach
November 14, 2022 — Read on for examples from Ahrefs, a freelance writing website, and an insurance company.
Product Management & Marketing: Surround yourself with the right people (podcast episode #38)
November 10, 2022 — Listen to this podcast episode to hear Michelle Huff, Chief Marketing Officer, UserTesting, discuss customer empathy, getting involved with the sales team, and seeing obstacles as opportunities.
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