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Low-budget Lifts: B2B example of getting big results with small marketing budgets

Low-budget Lifts: B2B example of getting big results with small marketing budgets

May 2, 2024 — Read on to get ideas from an industry trade federation and a backup software company.

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Strategic Delegation: Time is your most precious asset (podcast episode #96)

Strategic Delegation: Time is your most precious asset (podcast episode #96)

April 25, 2024 — Tomer Zuker, VP of Marketing, D-ID, discussed his career transition from sales to marketing, organizational politics, and generative AI in business on How I Made It In Marketing.

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Conversion Optimization Case Studies: A/B testing in the product and on lead capture ads

Conversion Optimization Case Studies: A/B testing in the product and on lead capture ads

April 23, 2024 — Read on to get ideas from a software development company and a remote hiring company.

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