Creative Samples Library
Steve Winwood album promo:
Note: This sample is from the MarketingSherpa article:
Case Study: Steve Winwood Doubles US Album Sales with Free File Sharing Plus Joint TV & Web Ads
Ad appearing on various Hearst-owned TV sites
Microsite home page (header matches partner site sending the traffic)
Contest entry page
Excel chart showing peer-to-peer file proliferations over time