MarketingSherpa.com Creative Samples Library

CyberTrader's New Client Campaign:

Note: This sample is from the MarketingSherpa article:
Case Study: How to Build a Rabid Fan Community to Help Market a Product That Doesn't Exist (Yet)

  1. Sample result stats report
  2. Outreach campaigns to drive traffic
    - email campaign to 3rd party permission list
    - sample banners
    Sample banners as seen on various sites and ezines
    - the armchair empire
    - blues news
  3. Email campaigns to Dsrkwatch.org members
    - focus group invite
    - survey request
    - typical member update HTML newsletter
    - pic of member in newsletter
  4. NY Pizza Party
    - snapshots
  5. Two Web sites
    - Darkwatch.com
    - Darkwatch.org
    - pan membership invite landing page