MarketingSherpa.com Creative Samples Library

Samples from William Hill's email campaign to convert site registrants into account depositors:

Note: This sample is from the MarketingSherpa article:
Case Study: How to Convert 5 Times More Site Registrants into Paying Customers - William Hill's Email Tests

  1. Welcome letter
  2. Important Information about depositing funds
  3. A win without captain Beckham?
  4. England to get warm up win?
  5. Warm up win for England?