Creative Samples Library Ultimus' Two Minute Explainer Campaign: Note: This sample is from the MarketingSherpa article: Case Study: Two-Minute Explainer Online Presentation Turns Confused Prospects into Eager Leads Ultimus' Two-Minute Explainer Webinar offer page appears after Explainer Chart showing Sales Tools & the Buying/Selling Process Direct (postal) mail lead gen letter with Explainer offer Explainer offer on Ultimus home page - right column