Creative Samples Library
Royal Carribean Email Campaign:
Note: This sample is from the MarketingSherpa article:
Case Study: Royal Caribbean's Interactive Cruise Planner Email Campaign Features a Stealable Idea for All Marketers
Cruise Planner email offer
Microsite
- home
- "enter your name" pop-up
- full-throttle home
Typical newsletter
Microsite
- initial boilerplate welcome
- 7 days later offer follow-up