MarketingSherpa.com Creative Samples Library

LEGO Company Usability Study:

Note: This sample is from the MarketingSherpa article:
Case Study: Usability Lab Results - LEGO Tests Site Revamp Ideas to Please Both Parents and Kids

  1. LEGO product category home page prototype
  2. LEGO experiential home page prototype
  3. LEGO spider home page
  4. LEGO final version home page