MarketingSherpa.com Creative Samples Library

HouseValues.com Lead Generation Follow-Up:

Note: This sample is from the MarketingSherpa article:
Case Study: Great Email Follow-Ups to Qualify New Leads

  1. Initial registration process
    - home page
    - page two of form
    - thank you page
  2. Immediate autoresponder from site
  3. Realtor follow-up
    - email
    - landing page
  4. Sample "drip" campaign email