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Email Marketing Award Winners 2008

Email Marketing Award Winner
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Best Promotional Blast-Direct Sale or Lead Gen Offer:
Silver (tie) Consumer
Kodak - "Two-fer"

Brand/Client Side Team:
Andy Goldman, Stephanie Jackson, Ben Heller, Dan Rubin, Mitch Wells, Carrie Simon, Tarik Hart

Yesmail, OgilvyOne Worldwide

From Their Nomination Form:
The utilization of a simple concept, the repetition of the number two, created a fun and playful campaign that was easily understood. The extremely limited timeframe created urgency and a compulsion to buy. Sorry, the judges promised this winner that we would keep their results private. However, be assured that we have seen all the data and were thoroughly impressed!