Creative Samples Library
Sterling Commerce's Integrated Campaigns
Note: This sample is from the MarketingSherpa article:
Case Study: How to Quadruple Lead Generation Response With Job Title Segmentation and Targeted Messages
Campaign #1
- mail package front
- mail package back
- microsite
- email - 10 days later
Campaign #2
- mail package
- IT letter
- LOB letter
- microsite
- email - Denver Post article I thought you'd like to see