MarketingSherpa.com Creative Samples Library

Schwan's Impromptu Gourmet Catalog

Note: This sample is from the MarketingSherpa article:
Case Study: Extreme Catalog Makeover -- How Schwan's Turned a Dud Holiday Gift Catalog Around

  1. Original launch catalog samples
    - cover
    - inside spread
  2. New catalog
    - cover
    - branding spread
    - offering spread
  3. The 'Experience'