MarketingSherpa.com Creative Samples Library

Roots' Email Segmentation Tests

Note: This sample is from the MarketingSherpa article:
Case Study: How to Grow Lists & Lift Response With Better Segmentation: 5 Simple Tactics

  1. Segmented emails
    - Charm Her This Valentine's Day
    - Get Wrapped Up with Roots
    - Roots Yoga Studio Newsletter: Spring 08
  2. Survey
    - Email
    - Landing page
  3. Store signup form