Creative Samples Library Playboy Online Subscription Marketing Note: This sample is from the MarketingSherpa article: Case Study: What Playboy Has Learned From Constant Tests to Improve Online Subscription Revenues Layout tests for free offer boxes (Nudity covered by copy) - vertical - horizontal Typical barrier page (Note, some visible nudity) "Instant Access" Landing page with subscription offer (Note, some visible nudity) Typical exit pop