Creative Samples Library Opel's Prepare Your Hair Video/Telemarketing Campaign Note: This sample is from the MarketingSherpa article: Case Study: How Personalized Video & Telemarketing Viral Effort Built Really Great Buzz for Product Launch Emails - win a month's test drive email - add email address to database prompt - confirmation email that forwarded email was sent Video images - Windaloopie calling - personalized name in video image - pickup phone in video image Landing page Sweepstakes entry form Thank you page