Creative Samples Library
Creative Samples from IBM Cognos’ Lead Nurturing Program
Note: This sample is from the MarketingSherpa article:
Lead Gen Overhaul: 4 Strategies to Boost Response Rates, Reduce Cost–per–Lead
Sample first response email, sent four hours after registration
Sample second response email, sent 24 hours after registration
Sample third response email, sent 10 days after registration
Lead Nurturing Program Flow Chart