MarketingSherpa.com Creative Samples Library

Creative Samples from BT’s Credit Crunch Survival Kit Campaign

Note: This sample is from the MarketingSherpa article:
How to Generate Revenue Quickly with a Lead Generation Campaign: 5 Steps

  1. First email – "Are petrol costs squeezing your margin?"
  2. Second email – "Need help containing your costs?"
  3. Third email – "Helping You Secure More Business"
  4. Fourth email – "Retaining Customers in an Economic Slowdown"
  5. Fifth email – "Turnover vanity, profit sanity, cash is king"