Creative Samples Library

AICPA's Newsletter Ad Analysis

Note: This sample is from the MarketingSherpa article:
New Data: How to Maximize Impact of Email Newsletter Ads - 4 Takeaways on Ad Recall, Forwards & More

  1. Average recall after initial exposure to ads
  2. Shelf life of banner ads in newsletters
  3. AICPA CPA Insider
    - Newsletter
    - Analysis of advertising
  4. Examples of high-recall ads
  5. Examples of ads that had high scores in terms of being "saved for future reference"