Creative Samples Library

Anthem Cross and Blue Shield Email Programs:

Note: This sample is from the MarketingSherpa article:
Case Study: How to Supplement Your Regular Weekly Newsletter With Personalized Specials

  1. Internal marketing inside sales force
  2. Weekly newsletter for brokers
  3. At Your Service campaign
  4. Campaigns to end consumers
    - holiday eCard
    - discount program newsletter
  5. Email for employers
  6. Email for healthcare providers
  7. Map of email CRM system