MarketingSherpa.com Creative Samples Library

Creative Samples from UMassOnline’s landing page testing campaign


Note: This sample is from the MarketingSherpa article:
Custom Landing Pages for PPC: 4 Steps to 88% More Leads, Lower Costs

  1. Original generic landing page
  2. New customized landing page
  3. New generic landing page
  4. Multivariate test-winning header