MarketingSherpa.com Creative Samples Library

Common Sense Advisory Email Follow-up Campaign:

Note: This sample is from the MarketingSherpa article:
Case Study: How to Convert More of Your Tentative Prospects with Highly Targeted, Personal Emails

  1. Initial emailed announcement
  2. Follow-up list-wide reminder
  3. Personal emailed exchange with prospect who clicked 3 times
    - Initial note
    - Reply from prospect
    - Follow-up note