Today MarketingSherpa released two new Buyer's Guides -- Buyer's Guide to Email Service Providers 2006 and the companion report, Buyer's Guide to Independent Email Deliverability Firms. More details at http://sherpastore.com/store/page.cfm/2003
The Buyer's Guides are designed to help marketing and publishing professionals select the right email service providers (ESP) for their needs, and judge email deliverability by using a third-party firm. The Guides assist marketers:
1) Easily compare and contrast 85 email services offered by 64 vendors to North American email marketers
2) Create a short-list of the ESPs for any budget featuring the services considered mission-critical (such as RSS feeds, Web analytics integration, and/or email design and strategy.)
Review copies of both Buyer's Guides are available to accredited press, writing for related publications by contacting customer service at (877) 895-1717. More information, including table of contents are available at http://sherpastore.com/store/page.cfm/2003
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