SUMMARY: Are screensavers old hat as a marketing medium? TABASCO Brand doesn't think so. In fact they are overjoyed that so many marketers either overlook the idea, or do a remarkably lame job of testing it.
Discover the top five mistakes advertisers typically make with screensaver campaigns. (You may have even made them yourself.)
Plus, we've posted a Hall of Fame featuring the six best TABASCO screensavers (including one for a B-to-B campaign) to inspire you: