SUMMARY: Hundreds of high tech marketers have attended Diane Di Cioccio's famous "Software Marketing Bootcamp" over the past four years. In this exclusive interview she shares her best tips, plus "don't do this" advice to help you avoid common mistakes.
Our exclusive article includes:
a. Why you shouldn't put all sales materials on your web site
b. How to succeed with email despite overloaded inboxes
c. How to decide which trade shows to exhibit at
d. High tech media relations: How to impress reporters
e. Five tips for...