Receive Your FREE Case Study Collection: Email Deliverability

Insight into how your marketing peers met, and then tackled, deliverability challenges

Deliverability is a major challenge in email marketing. At the most basic level, if a sent email isn't delivered for any reason, that individual marketing message is lost.


This collection will give insights into how:

  • Publishers Clearing House built a high-quality email subscription list for allowing them to use "blacklisted" words to achieve a 99.2% deliverability rate
  • ArcaMax Publishing validated the quality of the list and stopped 1,000 hard bounces per day
  • FedEx tracked deliverability and email performance metrics throughout campaigns for 99% deliverability
  • Tire Kingdom and Midas' parent company performed list hygiene to increase delivery rates from 60% to 99%
  • Indianapolis Symphony Orchestra executed dramatic list hygiene that still doubled sales

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