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Best Email Opt-in Campaign:
Gold Consumer
BHG.com & Parents.com - 50 Days of Giveaways
Brand/Client Side Team:
Andy Wilson, Tami Baker, Erin Hoskins
Vendors/Agencies:
Gage Interactive
From Their Nomination Form:
In-store POP, email and direct mail prompted guests to come in for a chance to win
instantly and directed the guest online for a second chance to instantly win over
$50,000 in prizes and a $10,000 grand prize. Sorry, the judges promised this winner
that we would keep their results private. However, be assured that we have seen all
the data and were thoroughly impressed!
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