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Best Email Opt-in Campaign:
Gold B-to-B
Motorola WiMAX Global Relationship Marketing Campaign
Brand/Client Side Team:
Shamik Mukherjee, Jane Mikulski
Vendors/Agencies:
Mark Russel & Associates
From Their Nomination Form:
The open rates and click through rates for the 5 emails delivered so far have
surpassed our goals and industry averages. Sorry, the judges promised this
winner that we would keep their results private. However, be assured that we
have seen all the data and were thoroughly impressed!
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