MarketingSherpa.com Creative Samples Library

Creative Samples from the Innosight newsletter transition project

Note: This sample is from the MarketingSherpa article:
How to Transition from Print to Electronic Thought–Leadership Content: 6 Steps to Triple Subscribers

  1. Sample of the electronic Strategy & Innovation newsletter
  2. Text of email message to subscribers announcing the format change
  3. Text of direct–mail letter to subscribers announcing the format change
  4. Blog post announcing launch of the electronic newsletter