Creative Samples Library
Aeroplan’s Welcome Email, Activation Sequence and Estatement:
Note: This sample is from the MarketingSherpa article:
Case Study: Before & After Story -- Email Redesign Increases Loyalty Plan Activation
Old Welcome Email
New Welcome Email
Activation Sequence: Week 1
Activation Sequence: Week 2
Activation Sequence: Week 3
Activation Sequence: Week 4
Old Estatement
New Estatement