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Apr 12, 2011
Event Presentation

Webinar Replay -- Improve Your Email Effectiveness: 5 ways to maximize your email results

SUMMARY: View this webinar replay to see MarketingSherpa and ClickMail presenters Sergio Balegno, Jeff Rice and Grant Johnson as they discuss the top challenges facing marketers and offer tips on how to engage your audience, grow your list, improve deliverability and choose an ESP that best fits your organization.
When done correctly, email can be one of the most effective tools you have in your marketing arsenal. Maximizing your email results, however, means finding ways to overcome irrelevant email copy, poor inbox placement rates and unfriendly mobile email formats.

To this end, MarketingSherpa has developed the LEAPS program, a new email methodology based on research and case studies to help you accelerate your email performance.

View this webinar replay to see MarketingSherpa and ClickMail Marketing presenters Sergio Balegno, Jeff Rice and Grant Johnson share their discoveries about the top challenges facing marketers and offer tips on how you can engage your audience, grow your list, improve deliverability and choose an ESP that best fits your organization.


Download the slide presentation
Download the audio presentation




Useful links related to this webinar

Email Marketing: LEAPS methodology for improving performance

ClickMail

ESPinator

MarketingSherpa 2011 Email Marketing Advanced Practices Handbook


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