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Nov 23, 2010
Event Presentation

Webinar Replay: Top Email Tactics to Improve Relevancy & Deliverability

SUMMARY: MarketingSherpa recently conducted a comprehensive study for the 2011 Email Marketing Benchmark Report to learn which practices would help email marketers combat the growing challenges they will face in the upcoming year.

Don't miss this chance to see the results in this complimentary webinar replay, "Top Email Tactics to Improve Relevancy & Deliverability."
The top challenge facing email marketers today is relevancy. Email marketers are having trouble targeting recipients with relevant messaging which in turn impacts their deliverability and overall email metrics.

MarketingSherpa recently conducted a comprehensive study for the 2011 Email Marketing Benchmark Report to learn which best practices would help email marketers combat the growing challenges they will face in the upcoming year. Results from the study were reviewed in the free webinar "Top Email Tactics to Improve Relevancy & Deliverability", including:

o Research: Top challenges facing email marketers

o Relevancy and Deliverability: How tactics and content go hand in hand

o Case Studies: How marketers improved deliverability using relevancy as a catalyst

o Actions: What you can do today to improve your email success metrics

Listen to this complimentary replay and hear Sergio Balegno, Jeffrey Rice, and Tom Sather as they discuss the most effective tactics for overcoming email relevancy and deliverability challenges, present case studies that reveal how marketers made real improvements, and identify steps you can take now to achieve email success.

Click here to see the webinar replay

Links to audio and presentations

1. Download the Slide Presentation
2. Download the Audio Presentation (.wmv)
3. Download the Audio Presentation (.mp3)


Useful links related to this article

Call for Entries: MarketingSherpa's 6th Annual Email Marketing Awards

SherpaBlog: New to B2B Webinars? Learn 6 steps for creating an effective webinar strategy

ReturnPath

CLUB INBOX

Sender Score Report

MarketingSherpa 2011 Email Marketing Benchmark Report

Email Summit 2011 + Awards & Expo

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