Join thousands of weekly readers and receive practical marketing advice for FREE.
MarketingSherpa's Case Studies, New Research Data, How-tos, Interviews and Articles

Enter your email below to join thousands of marketers and get FREE weekly newsletters with practical Case Studies, research and training, as well as MarketingSherpa updates and promotions.


Please refer to our Privacy Policy and About Us page for contact details.

No thanks, take me to MarketingSherpa

First Name:
Last Name:
Jul 05, 2010

Welcome Messages: Are You Making a Good First Impression on New Opt-ins?

SUMMARY: No summary available.
Jeanne Jennings checks in with another report from our Email Essentials Workshop Training tour. This time, sheís sharing her thoughts on an often overlooked, but nonetheless critical asset to your email programs -- the welcome message to new subscribers.

Read her new blog post about making your welcome messages more engaging for new subscribers, while supporting bottom-line goals such as generating clickthroughs and sales.

Includes a side-by-side comparison of a welcome message thatís missing the opportunity and one thatís giving recipients numerous ways to engage.

Click to continue

Post a Comment

Note: Comments are lightly moderated. We post all comments without editing as long as they
(a) relate to the topic at hand,
(b) do not contain offensive content, and
(c) are not overt sales pitches for your company's own products/services.

To help us prevent spam, please type the numbers
(including dashes) you see in the image below.*

Invalid entry - please re-enter

*Please Note: Your comment will not appear immediately --
article comments are approved by a moderator.